Mascara Vinyl Couture

What it is: A revolutionary, intense mascara that gives your lashes super-shiny color.

What it does: This patented formula gives your lashes length, volume and curl with deep, saturated color like never before. The liquid lash color frames your eyes with its high-impact color without compromising the sleek volume, definition and curl you crave. With shocking color from root to tip, these high-sheen vinyl mascaras ensure lashes make a strong statement with every wink.

How to use: Wear it alone or mix and match two shades to achieve a unique look. Keep these pointers in mind to make sure your mascara looks stylish and not tacky. Wear the colored mascara on both your top and bottom lashes to make your eye color pop—it comes in a variety of shades to complement every eye color. Aubergine or purple mascara flatters brown or green eyes; blue mascara intensifies baby blues; and green mascara looks great with hazel eyes.