Current Price $11.00 to $67.00
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Highlights
- Cruelty-free
- Clarifying
Details & care
What it is: A 96% naturally derived purifying shampoo formulated with micelles and white vinegar to clarify the hair without stripping natural oils.
What it does: It leaves your hair feeling squeaky-clean, reset and shiny. The micelles gently remove product buildup and other impurities without disrupting the natural balance of the scalp and hair. White vinegar helps gently purify the hair. The shampoo features an invigorating aroma with notes of certified organic rosemary, peppermint and spearmint, all proven to energize, awaken the senses and improve focus.
How to use: Massage into wet hair. Rinse. Follow with conditioner.
- Paraben-free; phthalate-free; silicone-free; synthetic fragrance–free; mineral oil–free; petrolatum-free; formaldehyde-free; animal ingredient–free
- Evolving is in our nature. We have a new look on the outside with updated packaging! During this evolution you might see both Aveda's new and old packaging. Don’t worry the same beautiful formula remains the same on the inside
- Cruelty-free
- Made in the USA
- This brand has B Corp certification, representing business practices with emphasis on social and environmental performance, accountability and transparency
- This brand meets Nordstrom Responsible Brands criteria: brand adheres to responsible social and environmental practices
- Item #5723498
Ingredients
Water\Aqua\Eau, Sodium Coco-Sulfate, Glycerin, Lauramidopropyl Betaine, Mentha Piperita (Peppermint) Leaf Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Babassuamidopropyl Betaine, Vinegar\Acetum\Vinaigre, Camphor, Menthol, Cocamidopropylamine Oxide, Stearamidopropyl Dimethylamine, Polyquaternium-4, Fragrance Parfum, Geraniol, Linalool, Limonene, Isoeugenol, Citric Acid, Sodium Chloride, Sodium Gluconate, Benzoic Acid, Phenoxyethanol.
Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list of ingredients, refer to the product packaging
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Aveda
Aveda products for women and men are professionally developed and clinically tested, and go to exceptional lengths to be respectful of the earth. A pioneer of holistic beauty, Aveda focuses on the latest botanical ingredients, innovations and salon-style performance developed for a wide variety of hair and skin types.
This brand meets Nordstrom Responsible Brands criteria: Aveda has B Corp certification, representing business practices with emphasis on social and environmental performance, accountability and transparency.
Most helpful positive review
Feb 17, 2021
Great for oily hair!
My hair gets oily the next day after washing. I hate to wash my hair daily because I lose so much with each wash. With this shampoo, I can push my hair washing to every 3 days.
Tikila
21found this helpful
Most helpful critical review
May 7, 2023
sulfates!
It has sulfates so not as clean as they portray
quicksand
20found this helpful
5 stars
78%
4 stars
13%
3 stars
3%
2 stars
2%
1 star
4%
Pros:
Cons:
Sort by Most Helpful
Size
Queen14
Verified purchase
Mar 14, 2019
Incentivized review
Like scent but needs pump!
Like the scent but for this price... it should come with a pump!!!
23found this helpful
Tikila
Feb 17, 2021
Great for oily hair!
My hair gets oily the next day after washing. I hate to wash my hair daily because I lose so much with each wash. With this shampoo, I can push my hair washing to every 3 days.
21found this helpful
quicksand
Size purchased: 8.5 oz
May 7, 2023
sulfates!
It has sulfates so not as clean as they portray
20found this helpful
Pattyg28
Mar 25, 2021
Lead texture
I have natural soft curly hair. I tried shampoo and conditioner and it made my hair extremely dry.
13found this helpful
fashiondesignermom
TOP 250 REVIEWER
Verified purchase
Nov 30, 2020
Fragrance for those who hate fragrance
my all time favorite shampoo. Gentle yet removes all the product build up. Wonderful invigorating fragrance
8found this helpful
JulieMNord
Verified purchase
May 27, 2020
Incentivized review
Good Product
I use a lot of product in my hair and felt I needed to rotate in a shampoo like this. I have used other Aveda products before and been pretty happy. It smells really great - I feel my hair is so much cleaner but not sure if it has also been drying my hair out - the weather has been dryer outside so it could be due to that. I would not use this product long term as it is not needed - I would use other shampoos for my hair type but like rotating it in every several months.
8found this helpful
