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Details & care
This luxurious mask is developed so that it melts into your skin, allowing the key ingredients to penetrate the skin's surface.
- Rooted deep in Japanese tradition, this unique face mask infuses the purity of rice ferment water and niacinamide to provide healthy, glowing skin. Discover a facial mask that's 98% naturally derived and 44% organic and includes age-old ingredients that have been trusted by Japanese women for centuries. This mask will unveil a softer, brighter, and more refined complexion that reflects that healthy, youthful glow that Japanese women are known for.
- THIS ORGANIC FACE MASK is 98% naturally derived and 44% of it's ingredients are organic. There are zero parabens, zero sulfates and zero pthalates and it's 100% cruetly free
- RICE + NIACINAMIDE MASK - Niacinamide is of the most effective skin brightening ingredients. It helps minimize the appearance of dark spots and uneven skin tone, giving a luminous glow. It's also known as a pore minimizer to help shrink enlarged pores and refine skin texture
- RICE FERMENT WATER IS a natural exfoliant that gently sloughs away dead skin cells to reveal brighter, smoother skin beneath. Also, rich in vitamins, Rice Water supplies the skin with essential nutrients and minerals that promote healthy, glowing skin
- THIS CREAMY FACIAL MASK will melt into your skin, which allows the key ingredients to deeply penetrate your skin, unveiling softer, healthier and brighter skin. Add this Japanese face mask to your J Beauty routine to achieve the flawless complexion that Japanese women are known for
- SHINBI JAPANESE BEAUTY products promise to deliver effective skincare products that truly work. All our products provide natural and sometimes organic formulations. Our select ingredients are imported from Japan and are proven to provide kagayaku hada known as "Glowing Skin"
- Item #10395145
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Most helpful positive review
June 27, 2024
I'm Impressed!
I was intrigued by this new Japanese beauty line and thought I'd try the mask to start. I have dry, aging skin and am always searching for a really good hydrating mask. Well, I think I found it! The texture is very plush and creamy - it feels extremely luxe for the price point. And it does seem to melt into the skin in the nicest way. But what I really loved is how plump and cushion-y my skin felt afterwards. I am excited to start using this regularly, and try some of the rest of the line.
AnnaMK
Verified purchase
22found this helpful
Most helpful critical review
June 12, 2024
It burns us!
This might not be for people with sensitive skin, it just felt like it was burning my face after about a minute after application. I couldn't leave it on for more than 5 minutes before rinsing off.
Needalamp
16found this helpful
5 stars
80%
4 stars
0%
3 stars
13%
2 stars
7%
1 star
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Pros:
Cons:
Current reviews don’t mention any.Sort by Most Helpful
AnnaMK
Verified purchase
Size purchased: One Size
Color: Clear
June 27, 2024
I'm Impressed!
I was intrigued by this new Japanese beauty line and thought I'd try the mask to start. I have dry, aging skin and am always searching for a really good hydrating mask. Well, I think I found it! The texture is very plush and creamy - it feels extremely luxe for the price point. And it does seem to melt into the skin in the nicest way. But what I really loved is how plump and cushion-y my skin felt afterwards. I am excited to start using this regularly, and try some of the rest of the line.
22found this helpful
Needalamp
June 12, 2024
It burns us!
This might not be for people with sensitive skin, it just felt like it was burning my face after about a minute after application. I couldn't leave it on for more than 5 minutes before rinsing off.
16found this helpful
wenlue
Nov 11, 2024
poor packaging
I can’t believe this package is from Nordstrom. The item arrived in a flimsy bubble mailer, and the box itself was bent and damaged. I’ve never received anything from Nordstrom in such poor packaging—it really didn’t feel like the quality I expect from them.
7found this helpful
Parth_K
Verified purchase
Aug 24, 2025
hydrating and refreshing
Very nice subtle flavor with hydrating and smoothening skin.
Feels refreshing and the consistency is perfect to apply on face.
1found this helpful
StephC90
Verified purchase
Aug 16, 2025
A must for your skincare routine
I like this mask. It’s so fluffy, creamy (almost mousse like), and whipped. It’s the right consistency between thick but not heavy and airy. It feels cooling to the skin, not tingling, just calming. It literally melts into the skin. As it dries it fades to clear. There’s no film or sticky feeling. Skin instantly looks and feels plump, refreshed, and bright.
1found this helpful
Maria_Tref
Verified purchase
July 20, 2025
Instant effects
I like this face mask a lot! It’s easy to use, and it doesn’t take a long time to see the effects. My skin feels instantly nourished and hydrated. Small wrinkles look more smooth and less visible. After a week’s use, my skin is glowing from within. I will definitely be buying this mask again.
1found this helpful