Power Line^™ Plumping Lip Liner

What it is: A pigment-packed lip liner that provides ultraprecise results with its chiseled tip that never requires sharpening.

What it does: The creamy, no-tug formula delivers comfortable, waterproof color that lasts up to eight hours. Use it to create fuller-looking lips with a suede matte finish that won't feather or bleed.

Research results:

In a US consumer study of 30 subjects:

-100% said this product did not feel drying

-100% said this product felt weightless and comfortable

-100% said this product applied evenly

- 94% said the unique-shaped lead provided a precise application

- 97% said this product felt creamy on lips

How to use: Outline lips with liner and use brush end to smooth, define or contour. Use the sharp point of the pencil for definition. Use the rounded part of the pencil to fill in lips. Use the brush to blend and smooth color. If you want to lip contour and highlight using two lip liners, use a contour shade that either matches the natural tone of your lips or deeper to outline lips and create an X at the Cupid's bow. Using the same contouring shade, fill in the outer corner on the top and bottom lip. Apply a lighter shade than your natural lip tone in the middle of the lip. Blend both colors together with the built-in brush, pulling the deeper shade toward the center of the lips and the lighter shade toward the outer corners of the mouth. Wear alone for a matte, plumped look or top with gloss.