The Big Clean Longwear Volumizing + Lash Care Mascara

What it is: A clean mascara for instantly big, fluffy lashes powered by a hair care serum that helps support stronger, healthier lashes.

What it does: This 12-hour wear formula delivers maximum volume, length, separation and curl with the cleanest ingredients. Biodegradable plant-based sugars replace traditionally used microplastics for longwearing lash-extension impact. An oversized rainbow-shaped brush works with the active hair care formula to help your lashes reach their full growth potential. It contains castor oil, which is packed with high levels of Omega 6 fatty acid and is extremely moisturizing and nourishing. Panthenol, or provitamin B5, helps revive your lashes, and biotinyl tripeptide-1 helps support healthier, fuller hair.

Research results:

In a consumer study with 33 women after using the mascara for two weeks:

- 100% saw longer, thicker, more luscious lashes

- 87% did not experience smudging

How to use: Press the brush into the base of your lashes and wiggle it through, with the curve of the brush following the natural curve of your eye. Layer if desired. For more natural-looking volume, apply one coat. For a more dramatic effect, wait 30 seconds and apply a second coat.