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Details & care
What it is: An essential moisture shampoo that gently cleanses hair, helping to remove dirt and product buildup, leaving hair nourished.
Who it's for: Ideal for all hair types.
What it does: The shampoo's foaming action gently cleanses without stripping the hair of moisture. It increases hydration by 87% and instantly helps to reduce frizz. It is suitable for frequent washes and also safe for colored hair.
- Paraben-free; phthalate-free; sulfate-free; silicone-free; mineral oil–free; DEA-free
- Made in the USA
- Item #7656952
Ingredients
Water (Aqua), Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Lauryl Glucoside, Sodium Chloride, PEG-120 Methyl Glucose Trioleate, Betaine, Helianthus Annuus (Sunflower) Seed Oil, Aloe Barbadensis Leaf Juice, Selaginella Lepidophylla (Resurrection Flower) Extract, Ocimum Basilicum (Basil) Leaf Extract, Piper Nigrum (Black Pepper) Seed Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Salvia Officinalis (Sage) Leaf Extract, Carapa Guaianensis (Andiroba) Seed Oil, Propanediol, Glycerin, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-10, Citric Acid, Phenoxyethanol, Sodium Benzoate, Potassium Sorbate, Fragrance (Parfum), Limonene, Linalool
Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list of ingredients, refer to the product packaging
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Most helpful positive review
Mar 11, 2026
So far so good, I
[This review was collected as part of a promotion.] So far so good, I have some medical issues that tend to impact my hair and scalp and there hasn't been any dramatic shifts in that. It feels good, smells good, and so far has done well by my hair.
Eli D.
Reposted from Curlsmith
Most helpful critical review
Nov 14, 2025
Do not buy this!
Hands down the worst shampoo I’ve ever used…. it did not clean my hair at all and left it very stringy. I don’t recommend at all.
C
Reposted from Curlsmith
5 stars
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Sort by Most Helpful
Eli D.
Reposted from Curlsmith
Mar 11, 2026
So far so good, I
[This review was collected as part of a promotion.] So far so good, I have some medical issues that tend to impact my hair and scalp and there hasn't been any dramatic shifts in that. It feels good, smells good, and so far has done well by my hair.
Donna M.
Reposted from Curlsmith
Mar 10, 2026
This lightweight, fragrant shampoo cleans
[This review was collected as part of a promotion.] This lightweight, fragrant shampoo cleans hair that has product build up and helps prevent frizz.
Ella H.
Reposted from Curlsmith
Mar 9, 2026
Makes roots more curly and
[This review was collected as part of a promotion.] Makes roots more curly and clarifies roots. Moistures the roots and brings life to them.
Carly
Reposted from Curlsmith
Jan 20, 2026
Lovely
[This review was collected as part of a promotion.] Now I can wash my hair without striping it out. Makes my hair clean and soft
Kye D.
Reposted from Curlsmith
Dec 31, 2025
I like it.
[This review was collected as part of a promotion.] I like it but it’s a relatively thin consistency and I had trouble getting enough in my hair to break through the product and get a good lather going. Maybe I need to use a co wash? I’m not sure. But I feel I have to use a lot every wash. The smell is great and when I do get a good lather it leaves my hair feeling very soft and hydrated.
Alexandra N.
Reposted from Curlsmith
Dec 11, 2025
Good curly hair shampoo
This shampoo is great. It does what it says. I have 2C curls and some of the no poo products are too rich whereas this leaves my hair feeling clean, soft and my frizz is a lot more under control. I still use the conditioner and a styling cream. This is a great part of my routine.