Hydrating Shampoo with Aloe Vera

What it is: A silky moisture-rich shampoo, composed of 94% natural-origin ingredients to restore the appearance of dry, dull hair.

Who it's for: Ideal for all hair types and textures.

What it does:The shampoo gently cleanses the scalp to invigorate and deliver luminous, shiny hair. It helps restore the appearance of hair for a luminous look and gently cleanses by adding moisture for an invigorated scalp. The shampoo is fragranced with a fresh burst of lemon and spice that opens to a floral heart, settling into a warm base of wood and musk

Key ingredients:

- Aloe vera: hydrates and soothes

- Derivatives from plant amino acids: absorbs and retains moisture for softer hair that feels silky smooth

- Flaxseed: helps illuminate hair

Research results:

Based on a consumer self-assessment test conducted on a panel of 130 people after 2 weeks:

- 93% agreed the product cleansed the scalp

- 93 agreed the product left hair feeling refreshed

Notes:

- Top: bergamot, mandarin, lemon

- Middle: freesia, aquatic notes

- Base: vetiver, amber, musk

How to use: Distribute a small amount through wet hair, lather and rinse thoroughly.