Brit Shine Lipstick

What it is: A lipstick that goes beyond, offering hours of shine with a glossy lip-balm texture.

Who is it for: All skin types, including sensitive.

What it does: Its formula combines an intense pigmentation with a multifaceted shine that reflects light from all angles, offering a smoothing and resurfacing full-lip effect with up to six hours of wear. Lightweight and nonsticky, the color won't bleed or smudge and it glides seamlessly onto lips, acting as a protective shield against dryness, dehydration and discomfort. The lipstick features a rose petal scent boosted by fruits and greens to enhance the wearing experience. Active hydration Infused with natural-origin ingredients, Burberry Brit Shine's comfortable formula provides instant hydration that lasts up to 7 hours. The lips feels soft and moisturised all day long. Overtime plump and protection Enriched with a blend of collagen boosting Peptide, rosa damascena and safflower oil, the formula helps to strengthen the lip barrier and limits water loss, leading to plumper lips after 28 days of use. A unique British-inspired colour range Available in 15 statement shades inspired by Burberry's British roots. The range features Heritage Honey, inspired by the colour of the Burberry trench coat and Tea Party, a classic English tradition - alongside Kensington Crush and Pimlico Sunset, named after two of London's iconic neighbourhoods. The lipstick case features touches of gold and silver that shine through a protective glass-like cover, referencing Burberry's signature house codes

Research results:

In a clinical test on 31 women after 28 days of use:

- Users noted a 17% increase in lip volume

In a one-hour clinical study on 32 women:

- Users noted a 28% increase in hydration

How to use: Swipe onto lips multiple times to release the full color and shine of the formula.