Current Price $28.00
Color: 01 Light/Cool Blonde
0.01 oz
Free returns anytime
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Details & care
What it is: A pencil featuring a custom goof-proof tip that instantly shapes, defines and fills in your brows.
What it does: The wide base of the easy-to-use tool can be used to fill and shape, building color with a couple of strokes. Then, use the pointed edge to define the tail of your brow. The soft, glide-on color creates naturally full, beautiful brows and the spoolie brush effortlessly blends the 12-hour waterproof color.
Research results:
In a consumer panel survey of 109 women after one week:
- 95% said it was easy to fill and shape brows.
- 94% said it gives beautiful brows on the first try.
How to use: Use the wide part of the custom tip to shape and fill brows, using a couple of strokes from the start to your arch to build color. Use the pointed edge of the tip to define the outer end of your brows. Blend with the spoolie brush for full, natural-looking brows.
Pro tip: Layer Benefit’s cult-favorite Gimme Brow+ (sold separately) over Goof Proof Brow Pencil to add a look of volume and natural-looking fullness.
- Made in Japan
- Winner of Allure magazine's 'Best of Beauty' Award for Best Brow Pencil, 2018
- Item #5421201
Ingredients
Synthetic Fluorphlogopite, Stearic Acid, Hydrogenated Castor Oil, Synthetic Japan Wax, Ethylhexyl Palmitate, Cera Alba (Beeswax), Sorbitan Sesquiisostearate, Aluminum Hydroxide, Tocopherol. [+/-: Ci 19140 (Yellow 5, Yellow 5 Lake), Ci 42090 (Blue 1 Lake), Ci 77007 (Ultramarines), Ci 77163 (Bismuth Oxychloride), Ci 77288 (Chromium Oxide Greens), Ci 77289 (Chromium Hydroxide Green), Ci 77491, Ci 77492, Ci 77499 (Iron Oxides), Ci 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), Ci 77742 (Manganese Violet), Ci 77891 (Titanium Dioxide)]. N° 09825/A, Stearic Acid, Hydrogenated Castor Oil, Synthetic Japan Wax, Ethylhexyl Palmitate, Cera Alba (Beeswax), Sorbitan Sesquiisostearate, Synthetic Fluorphlogopite, Tocopherol, Aluminum Hydroxide. [+/-: Ci 19140 (Yellow 5, Yellow 5 Lake), Ci 42090 (Blue 1 Lake), Ci 77007 (Ultramarines), Ci 77163 (Bismuth Oxychloride), Ci 77288 (Chromium Oxide Greens), Ci 77289 (Chromium Hydroxide Green), Ci 77491, Ci 77492, Ci 77499 (Iron Oxides), Ci 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), Ci 77742 (Manganese Violet), Ci 77891 (Titanium Dioxide)].
Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list of ingredients, refer to the product packaging
Shipping & returns
Free shipping. Free returns. All the time. Purchases made online can also be returned or exchanged at any Nordstrom store, free of charge. Read more about our shipping & returns policies.
Gift options
Choose your gift options at checkout. Some items may not be eligible for all gift options.
Delivery
- Email gift message (free)
- Printed gift message (free)
- Fabric gift bag ($5)
Need help finding the perfect gift? We've got you covered.
Benefit Cosmetics
In 1976, twins and models Jane and Jean Ford created a unique San Francisco beauty boutique with a whimsical candy-store atmosphere. The shop delivered quick fixes for every gal's peskiest beauty dilemmas. With a double dose of wackiness mixed with know-how, the twins built Benefit Cosmetics into a global beauty brand that feels like your super-funny, brow-obsessed friend. From their products to their packaging to their motto—"Laughter is the best cosmetic, so grin and wear it!"—Benefit Cosmetics is all about making beauty fun.
Most helpful positive review
May 19, 2020
Incentivized review
absolute fave brow product.
This product is my holy grail and swear by it. I go back and forth between 4 and 5 depending on if I’m doing a light or dark look. It applies so well and the pigment is so good on my skin tone. Some other products tend to look ashy on me and I’m not even that dark but this product is awesome. It’s easy to use and happy that it has a small and thicker end. I would recommend to anyone. It also lasts me a good while.
xoxokeira
29found this helpful
Most helpful critical review
Dec 12, 2025
Disappointed
Completely dried out. Had to send back
Artsann
Verified purchase
5 stars
75%
4 stars
11%
3 stars
4%
2 stars
4%
1 star
6%
Pros:
Cons:
Sort by Most Helpful
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Color
xoxokeira
May 19, 2020
Incentivized review
absolute fave brow product.
This product is my holy grail and swear by it. I go back and forth between 4 and 5 depending on if I’m doing a light or dark look. It applies so well and the pigment is so good on my skin tone. Some other products tend to look ashy on me and I’m not even that dark but this product is awesome. It’s easy to use and happy that it has a small and thicker end. I would recommend to anyone. It also lasts me a good while.
29found this helpful
charlottebelle
July 16, 2017
Incentivized review
Goof Proof natural result for almost no effort
I've probably tried 25 different eyebrow pencils / gels / wands / powders over the years. I've even been loyal to 2 or 3 of them for a time. This is by far the best because it gives me the most natural looking result for the least effort. That's why I think the goof proof name fits so well. Granted - I keep my eyebrows well shaped and they have (unfortunately) thinned with age but all I have to do is trace them with this liner and they look darker and thicker. Most of the time I don't even have to go back and wipe the spoolie end through to make more natural and then do the accompanying clean-up because they look fine / natural with just the initial trace. I have a fair complexion and red hair and use the one (3 medium) suggested for red hair. Love this product. I always keep 1 for home 1 for gym and 1 as backup supply.
8found this helpful
TonyaGS
Verified purchase
Oct 20, 2020
Good Product
In my 50s and have used lots of brow products this is the most natural and easy to use by far!
6found this helpful
AbfabVictoria
Verified purchase
May 19, 2022
it look great but
Cheers, I ordered several of these so that I could blend the colors together but this is not that kind of pencil..it’s a pomade really, which really only acts to smooth and cover your hair/lash. I’m happy ish with it, it works well enough but it’s not long wear at all, it wouldn’t last a full day at work.. I have allergies so I tend to touch my face a bit and it comes off almost immediately..
Ps-my only real complaint is Nordstroms shipping is so ridiculously slow..
5found this helpful
Zonzon
Verified purchase
Oct 15, 2019
Benefit eyebrow pencil
bought this in a smaller size for $12.00 but by far the best eyebrow pencil I have ever tried. Not bad for the price I paid for.
4found this helpful
HeidiKC
Oct 10, 2021
Best color for cool blondes
I have tried many different brands, products, and colors and this pencil in 1 is the best for my cool blonde hair. Smooth application. Long-lasting wear.
3found this helpful
