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Details & care
What it is: A formula that works to progressively straighten curls with each and every use.
What it does: As you blow-dry your hair, its formula of plant-derived fibers work to create a locking layer, holding your hair straight day after day while forming a barrier against intense humidity to help you forget about frizz. After five consecutive applications, your hair will stay straight for up to three washes.
How to use: Apply to one section of hair at a time to ensure thorough application. Use a brush and blow dryer to straighten hair. If necessary you can flat-iron your hair as well.
- 5 oz.
- Paraben-free
- Cruelty-free
- Made in the USA
- Item #722156
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Aveda
Aveda products for women and men are professionally developed and clinically tested, and go to exceptional lengths to be respectful of the earth. A pioneer of holistic beauty, Aveda focuses on the latest botanical ingredients, innovations and salon-style performance developed for a wide variety of hair and skin types.
This brand meets Nordstrom Responsible Brands criteria: Aveda has B Corp certification, representing business practices with emphasis on social and environmental performance, accountability and transparency.
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