What it is: A best-selling mascara with high-performance, water-resistant polymers for sweat-proof, waterproof, play-proof wear.

What it does: Designed with an hourglass-shaped brush to separate, coat and curl each lash to voluptuous perfection, this mascara delivers the deepest, most intense black. One coat of the carbon black, collagen-fueled formula delivers full lashes stretched to unbelievable lengths; two coats delivers lashes that are even more luscious, curled and dramatic; and three helps you achieve the most intense black, oversized, multidimensional lashes possible. High-performance, water-resistant polymers deliver all-day wear, while porcelain flower extract and Omega oil moisturize and condition your lashes.

How to use: Apply the first coat from base to tip. Apply the second coat over and under the lashes. Apply the third coat by rolling the wand from base to tip and bumping the lashes back at the tip. For best results, let your lashes dry between coats.