Highlights
- Cruelty-free
- Hyaluronic acid
- Best for: Dry skin
Details & care
What it is: This silicone-free primer doubles as a moisturizer delivering 72 hours of hydration. The formula is lightweight, breathable, dermatologist-tested and non-acnegenic.
Who it's for: Ideal for those with normal-to-dry skin types.
What it does: This hydrating primer makes makeup look better for longer. It delivers 72-hours of hydration with triple hyaluronic acid and niacinamide. It strengthens skin with algae, antioxidants and vitamins.
How to use: Smooth a pea-sized amount over clean skin. Wear alone or under makeup.
- Paraben-free; sulfate-free; phthalate-free; mineral oil–free
- Cruelty-free
- Made in the USA
- Item #6876539
Ingredients
Water\Aqua\Eau, Pentaerythrityl Tetraethylhexanoate, Glycerin, Isopropyl Isostearate, Ppg-15 Stearylether, Niacinamide, Hydroxyethylurea, Sodium Polyaspartate, Algae Extract, Caffeine, Lactobacillus Ferment, Yeast Extract\Faex\Extraitde Levure, Rosa Hybrid Flower Extract, Trehalose Sodium Hyaluronate, Pantethine, Sorbitol, Tocopheryl Acetate, Caprylyl Glycol, Butylene Glycol, Hdi/Trimethylolhexyllactone Crosspolymer, Acrylates/C10-30 Alkylacrylate Crosspolymer, 1,2-Hexanediol, Xanthan Gum, Sodium Hydroxide, Disodium Edta, Propanediol, Nylon-12, Silica, Bht, Phenoxyethanol, Potassium Sorbate<br>Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.<br>
Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list of ingredients, refer to the product packaging
Shipping & returns
Free shipping. Free returns. All the time. Purchases made online can also be returned or exchanged at any Nordstrom store, free of charge. Read more about our shipping & returns policies.
Gift options
Choose your gift options at checkout. Some items may not be eligible for all gift options.
Delivery
- Email gift message (free)
- Printed gift message (free)
- Fabric gift bag ($5)
Need help finding the perfect gift? We've got you covered.
Smashbox
Smashbox is a beauty brand born out of a photo studio: the legendary Smashbox Studios in Los Angeles, named for the iconic box-style camera introduced in the early 1900s that produced the first snapshots. Smashbox cosmetics feel good, are easy to wear and are thoroughly tested and photographed at the studio. This inclusive brand strives to demystify makeup with problem-solving products.
Most helpful positive review
Aug 22, 2024
Great hydrating primer
This primer is a great option for dry skin. It’s hydrating, absorbs quickly, and a little goes a long way. My foundation goes on smoother and lasts longer when I start with this primer. It’s also a must for water based foundations, as it doesn’t pill or cause your foundation to look patchy.
I don’t understand all the negative reviews. First, yes - 1oz is going to be a small, travel-sized amount which anyone with basic knowledge of measurements could understand. Second, leaving a negative review because a product’s texture is thin makes no sense - it’s a hydrating, water based primer. Why would it be thick and why would it be the same texture as a primer that targets a completely different set of needs?
If you’re looking for a hydrating primer that absorbs quickly, this one is worth a try for sure. If those things aren’t a concern, then this probably isn’t the primer for you.
jenm423
8found this helpful
Most helpful critical review
Nov 13, 2024
Dried out my face
This product didn't do anything it claims to do. My skin has started to dry out since using it and makeup now has dry patches. Disappointing.
42nut1
Verified purchase
5 stars
73%
4 stars
19%
3 stars
4%
2 stars
1%
1 star
2%
Pros:
Cons:
Current reviews don’t mention any.Sort by Most Helpful
Size
jenm423
Size purchased: 1 oz
Aug 22, 2024
Great hydrating primer
This primer is a great option for dry skin. It’s hydrating, absorbs quickly, and a little goes a long way. My foundation goes on smoother and lasts longer when I start with this primer. It’s also a must for water based foundations, as it doesn’t pill or cause your foundation to look patchy.
I don’t understand all the negative reviews. First, yes - 1oz is going to be a small, travel-sized amount which anyone with basic knowledge of measurements could understand. Second, leaving a negative review because a product’s texture is thin makes no sense - it’s a hydrating, water based primer. Why would it be thick and why would it be the same texture as a primer that targets a completely different set of needs?
If you’re looking for a hydrating primer that absorbs quickly, this one is worth a try for sure. If those things aren’t a concern, then this probably isn’t the primer for you.
8found this helpful
Veronica Orea
Verified purchase
Jan 30, 2024
The best for a great looking clean face!
Love this product it’s the best so nice and clean looking makes you skin look and feel great!
5found this helpful
42nut1
Verified purchase
Nov 13, 2024
Dried out my face
This product didn't do anything it claims to do. My skin has started to dry out since using it and makeup now has dry patches. Disappointing.
Was this helpful?
Gila Goodman
Verified purchase
Oct 22, 2024
Great experience!
Wonderful product!!! Great customer service! Fast shipping! Thank you!!!
Was this helpful?
vanessad409
Reposted from influenster.com
June 19, 2024
Hydrate
Good quality. Coverage is amazing and durability as well. Only problem for me, as I do have a oily skin, was that let my skin to shine. But overall is a good product, very hydrating.
beautyinmonolids
Reposted from influenster.com
Nov 29, 2023
The BEST Primer!
This is my holy grail ride or die primer I always reach for. By using this one, I get the added hydration I do not need from an extra moisturizer prior to adding a primer. But I also get the results of a primer and moisturizer in one! It has no scent and it a gel-like texture that sinks into the skin quickly. It's the only one I use these days and I have normal to dry skin and works beautifully all year long. I have zero pilling with this as well with various foundations and skin tints.
