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Details & care
What it is: An oil-free, makeup gripping, hydrating primer to help extend your makeup wear.
Who it's for: All skin types.
What it does: This priming base helps even skin tone, minimize pores and delivers a smooth, long-lasting makeup look.
How to use: Apply an even layer onto clean skin over your moisturizer. Blend foundation and concealer on top for a smooth finish that lasts. For even longer-lasting results, set with a finishing powder and makeup setting spray. It can also be worn on bare skin for a boost of hydration.
- 1 oz.
- Oil-free
- Safe for sensitive skin
- Item #6210968
Ingredients
Water, Glycerin, Dimethicone, Propanediol, Hydroxyethylpiperazine Ethane Sulfonic Acid, Dimethicone/Peg-10/15 Crosspolymer, Nylon-12, Pentylene Glycol, Polymethylsilsesquioxane, Phenoxyethanol, Sodium Chloride, Silica Silylate, Chlorphenesin, Butylene Glycol, Sodium Citrate, P-Anisic Acid, Biosaccharide Gum-1, Carrageenan, Disodium Edta, Peg-10 Dimethicone, Sodium Hydroxide, Adenosine, Dipropylene Glycol, Synthetic Fluorphlogopite, Ci 77891/Titanium Dioxide, Ginger Root Extract, Sanguisorba Officinalis Root Extract, Cinnamomum Cassia Bark Extract, Tocopherol, Ci 77491/Iron Oxides, Ci 14700/Red 4, Tin Oxide.
Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list of ingredients, refer to the product packaging
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- Email gift message (free)
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Most helpful positive review
Mar 3, 2026
Primer
Primer goes on very smooth, feels nice and works well
Pearce
Reposted from itcosmetics.com
Most helpful critical review
Mar 8, 2026
IT Primer
Thought this would help my makeup to go on smoothly, did not work! Put on Oil-Free Primer, then added foundation, eye-shadow, eyeliner, finishing powder, etc. (everything is from IT). Made my foundation cakey, looked in the mirror and the IT foundation went in lines and creases.
Cindy IT User
Reposted from itcosmetics.com
itcosmetics.com response
Hello there! Thank you for trying our Your Skin But Better Makeup Primer+ Oil-Free. We are sorry to learn that you thought our product would help makeup go on smoothly and it did not work out. Although you applied our primer before adding foundation, eyeshadow, eyeliner, finishing powder, everything from IT. It made your foundation cakey and the IT foundation went into creases and fine lines. We apologize that you encountered this issue. To prevent cakey makeup, prep your skin. If your skin is dry or flaky it is more likely to look cakey when applying makeup that causes it to appear patchy and uneven. We recommend using a moisturizer first, before applying your primer and makeup. We hope you find this information helpful. Your satisfaction is very important to us. Thank you for your feedback.
5 stars
73%
4 stars
12%
3 stars
5%
2 stars
4%
1 star
6%
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Dawn J
Reposted from itcosmetics.com
Mar 19, 2026
Very good primer
I've tried many other primers, but keep coming back to this one. It goes on smooth and feels very light. Just enough moisture for my combination skin.
Cindy IT User
Reposted from itcosmetics.com
Mar 8, 2026
IT Primer
Thought this would help my makeup to go on smoothly, did not work! Put on Oil-Free Primer, then added foundation, eye-shadow, eyeliner, finishing powder, etc. (everything is from IT). Made my foundation cakey, looked in the mirror and the IT foundation went in lines and creases.
itcosmetics.com response
Hello there! Thank you for trying our Your Skin But Better Makeup Primer+ Oil-Free. We are sorry to learn that you thought our product would help makeup go on smoothly and it did not work out. Although you applied our primer before adding foundation, eyeshadow, eyeliner, finishing powder, everything from IT. It made your foundation cakey and the IT foundation went into creases and fine lines. We apologize that you encountered this issue. To prevent cakey makeup, prep your skin. If your skin is dry or flaky it is more likely to look cakey when applying makeup that causes it to appear patchy and uneven. We recommend using a moisturizer first, before applying your primer and makeup. We hope you find this information helpful. Your satisfaction is very important to us. Thank you for your feedback.
Pearce
Reposted from itcosmetics.com
Mar 3, 2026
Primer
Primer goes on very smooth, feels nice and works well
Chsn
Reposted from itcosmetics.com
Feb 28, 2026
Great product
This product leaves skin looking smooth and bright. I will recommend for all skin type.
itgirly5150
Reposted from itcosmetics.com
Feb 14, 2026
Best Primer
[This review was collected as part of a promotion.] Works with any type of makeup and goes on evenly and easily.
CandieBee
Reposted from itcosmetics.com
Jan 18, 2026
My go to!
I love this product! I can’t wear makeup without it. It helps hide my pores and keeps my makeup from creasing. It is light and doesn’t irritate my skin. It is a must have!