Hypnotic Color Cream Multichrome Eyeshadow

In the description, it says that this is an eye shadow, but when I received the product, the text on the side of the packaging stated that the product isn't intended to be used in the eye area. How can this be considered an eye shadow if it's not able to be used on the eye? Also when I was buying the product, it showed swatches on people showing a more distinct color difference, where the actual product doesn't have any color change whatsoever.