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Virtue<sup>®</sup> Flourish Density Booster, Main, color,
Virtue<sup>®</sup> Flourish Density Booster, Alternate, color,
Flourish Density Booster, sales video thumbnail
Virtue<sup>®</sup> Flourish Density Booster, Alternate, color,
Virtue<sup>®</sup> Flourish Density Booster, Alternate, color,
Virtue<sup>®</sup> Flourish Density Booster, Alternate, color,

Flourish Density Booster

Virtue®

$50.00Current Price $50.00
4 oz
Free returns anytime
Sold by Nordstrom
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Highlights

  • Cruelty-free
  • Vegan
  • Good for: Thinning & hair loss

Details & care

What it is: A potent, botanical-based nutrient infusion for the scalp.

What it does: It fuels fatigued follicles and nurtures new, fragile hairs so they thicken and thrive. Powered by two groundbreaking keratin proteins, Flourish products cleanse, purify and enrich the scalp, creating fertile ground for new growth. As new hair emerges, it's nourished and strengthened, reducing the rate of breakage and helping hair grow to maturity.

How to use: The scalp is typically most receptive to nighttime treatment, when the body is at rest and the ingredients can be fully absorbed and processed. On damp or dry hair, lift hair into sections and spray onto your scalp. Gently massage in and do not rinse.

  • 4 oz.
  • Paraben-free; sulfate-free; phthalate-free; synthetic color–free; synthetic dye–free; gluten-free
  • Cruelty-free
  • Vegan
  • Made in the USA
  • Part of BEAUTYSPACE
  • Item #6841768

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Virtue®

This brand is part of BEAUTYSPACE, a global beauty destination offering a carefully edited selection of the world's most innovative beauty products, including cosmetics, skin care and tools. Since its founding in 1993, it has given emerging brands access to a broader market—through Nordstrom and other prominent retailers. Today, BEAUTYSPACE encompasses more than 70 global brands.

Reviews

(1119)
4.0 out of 5
Write a Review

Most helpful positive review

Apr 23, 2026
Flourish density booster is incredible
I have been using this product consistently in conjunction with the overnight repair serum and the smooth shampoo/conditioner, and wow. This product is incredible to the point that even my hair stylist could not stop commenting on the quality and density of my hair. It has been a few months and my hair looks and feels health, strong, and shiny. I would 100% recommend anyone looking to achieve that give this a try, and be consistent with it. You will not be disappointed!
Ashley D.
Reposted from VIRTUE

Most helpful critical review

Apr 3, 2026
Horrible Stench
I recently purchased the Flourish Density Booster with high hopes for hair growth. I was utterly dumbfounded at the horrific scent. What an absolute shame Virtue would do this to the products. Who wants to walk around reeking and stinking of bad perfume???? I wore it to bed one night and could not sleep to the odor. I had to get up in the middle of the night to shampoo it out of my hair. Awful awful product. Back it goes! I hope this helps someone else from being duped by it.
Heather
Reposted from VIRTUE
5 stars
55%
4 stars
13%
3 stars
14%
2 stars
9%
1 star
9%

Pros:

Cons:

Sort by Most Helpful
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Ashley D.
Reposted from VIRTUE
Apr 23, 2026
Flourish density booster is incredible
I have been using this product consistently in conjunction with the overnight repair serum and the smooth shampoo/conditioner, and wow. This product is incredible to the point that even my hair stylist could not stop commenting on the quality and density of my hair. It has been a few months and my hair looks and feels health, strong, and shiny. I would 100% recommend anyone looking to achieve that give this a try, and be consistent with it. You will not be disappointed!
Cheryl M.
Reposted from VIRTUE
Apr 21, 2026
Miracle reversal of hair loss from age, weightloss, stress!
I was amazed at how quickly density booster started working. I lost 60 lbs over the course of a year, spent 6 weeks out of state with my daughter as she went through multiple hospital stays and transfers to different cities, it was a LOT of stress, and I turned 60. My hair was falling out by the handful and the sides of my head felt nearly bald. I started using density booster twice a day, focusing on the thinnest parts. Within 2 weeks I was no longer losing hair in the shower or on my brush other than a miniscule amount. Now 2 months later and the new growth is very noticeable. My hairdresser commented on how much fuller my hair is and how she can see the new growth all over my head. It is at that awkward stage where it's about 2-3 inches long so sticks out in places but I am so thankfull. My hair is health and shiny as well. I am using the flourish shampoo/conditioner as well as occasionally the fuller and recovery versions. I use the Flourish Mask on the hair closest to my scalp and the regular mask on the ends. All together my scalp has felt the best its ever felt in years, so clean and calm. I am also super happy with the way density booster goes on and dries and never makes my hair feel or look oily or heavy. I also use a variety of the leave-in products and switch them up -- the thickening styling treatment & mousse, the healing oil & the anti-frizz block and cream, all in moderation. I also have the serums - scalp & hair, and damage reverse. I mix in some Aveda products here an there as well since I still have them (smoothing and moisture treatment). I just started taking Mary Ruths hair vitamins about 3 weeks ago but think the biggest difference has been the Flourish Density Booster twice a day. It was truly amazing to see the sudden halt of hair loss and continuous improvement in baby hairs coming in.
Leslie G.
Reposted from VIRTUE
Apr 20, 2026
My hair feels thick again!
I don’t think this is actually making my hair thicker (at least not yet) but it FEELS and LOOKS thicker which is good enough for me! I’ve been struggling with thinning hair for the past few years. So this product is a godsend. I’ve only had it for a couple weeks so we’ll see if it actually builds hair density for real. But even if it doesn’t, this is still a great product!
Tracy H.
Reposted from VIRTUE
Apr 16, 2026
Works wonders!
This product gives my hair so much more volume and it just looks overall polished. I use it every time I wash my hair. I will spray my roots and then do a quick blow dry.
Cassandra D.
Reposted from VIRTUE
Apr 15, 2026
Bottle dysfunction
I was so exited to use this and I’m not sure if I just got a faulty bottle but it leaks and I was only able to use a handful of times (4-5). I kept it upright but everyday it was on my shelf having leaked somehow. I tried the lid on and off and it didn’t matter. I’d love a chance to try it fully.
Nancy M.
Reposted from VIRTUE
Apr 14, 2026
Great Product
Love this product! Stimulates scalp and adds body.
Load 6 more reviews
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Flourish Density Booster
Virtue®
$50.00Current Price $50.00
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