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  5. Eyeliner
(2392)2392

Long-Wear Waterproof Gel Eyeliner

Bobbi Brown

Sold Out

SOLD OUT

This item is no longer available. Browse our recommendations for something similar.

Details & care

What it is: An award-winning, long-wearing waterproof eyeliner featuring the precision of a liquid eyeliner and the ease of a gel-based formula.

What it does: This gel eyeliner offers eight hours of waterproof wear and is resistant to sweat and humidity. The highly pigmented formula delivers subtle or dramatic looks that are easy to apply and won't smudge or fade.

How to use: Dip the tip of an eyeliner brush (sold separately) into the eyeliner, being sure to coat both sides of the brush. Wipe off any excess with a tissue. Working quickly, apply the liner in short, even strokes, working close to the lashline and moving from the inner to the outer corner of the eye.

  • 0.1 oz.
  • Ophthalmologist tested
  • Item #12023U
  • Core Product ID 333334H3Z9

Ingredients

Isododecane, Cyclopentasiloxane, Polyethylene, Trimethylsiloxysilicate, Disteardimonium Hectorite, Propylene Carbonate, Lecithin, Phenyl Trimethicone, Hydrogenated Polyisobutene, Methicone, Barium Sulfate, Bht, Phenoxyethanol, [+/- Iron Oxides (Ci 77491, Ci 77492, Ci 77499), Mica, Titanium Dioxide (Ci 77891), Blue 1 Lake (Ci 42090), Carmine (Ci 75470), Chromium Oxide Greens (Ci 77288), Manganese Violet (Ci 77742), Yellow 5 Lake (Ci 19140), Chromium Hydroxide Green (Ci 77289), Bismuth Oxychloride (Ci 77163), Ultramarines (Ci 77007), Ferric Ferrocyanide (Ci 77510)].
Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list of ingredients, refer to the product packaging

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Bobbi Brown

Bobbi Brown Cosmetics was founded in 1990 with the introduction of 10 super-wearable lipstick shades. Revolutionary foundation sticks soon followed, as well as a complementary skin care line that underscored the brand's purpose: to enhance the natural beauty of the wearer—working with what's already there, without any artificial colors—so a woman always looks and feels like herself.

Reviews

(2392)23924.7 out of 5
Write a Review

Most helpful positive review

July 16, 2020Incentivized review

In comparison with Chanel gel eyeliner

I just finished a jar of Chanel’s gel liner, which I really like, so I’m going to compare them here. I’m comparing the Black color in both. Chanel’s draws a starker line. That is, there is more pigment in their formula, so it is a deeper black. Bobbi still draws a very black line, but it is a bit less dark. If you’re looking for a more subtle line, try Bobbi’s Caviar, or one of her other shades, it anyway, that’s one difference. Chanel is more expensive, but then again, you get more. This may seem like a good thing, but—and big caveat here— it does dry out before you finish the jar. You can thin it with eye drops, but even if you have done that, it contains a few frustrating flakes. Bobbi’s formula remains smooth throughout th3 whole jar and does no dry out. Bobbi is less expensive. Both draw a smooth line—no skipping—but Bobbi is more manageable. When you first open the Chanel, it is REALLY messy. Bobbi’s is neater and easier to use, so if you have anything less than an expert hand, go with Bobbi. That’s about it! Both Chanel and Bobbi are excellent, top-of-the-line gel liners—best on the market, IMO—and you can’t really go wrong with either. I will probably switch off. I hope Nordstrom will publish this review! And I hope at least somebody finds it helpful.
LanierGirl
Verified purchaseTOP 25 REVIEWER
155found this helpful

Most helpful critical review

July 9, 2022

Horrible formulation. Not like the original.

Formula separates and feels cakey and slides on lid. I've tried several brushes. It's horrible. Will be returning. Extremely disappointed. Will not be purchasing Bobbi Brown products anymore.
LoveZellaPlankPants
Verified purchase
2found this helpful

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5 stars81%
4 stars11%
3 stars3%
2 stars2%
1 star3%

Pros:

Cons:

July 16, 2020Incentivized review

In comparison with Chanel gel eyeliner

I just finished a jar of Chanel’s gel liner, which I really like, so I’m going to compare them here. I’m comparing the Black color in both. Chanel’s draws a starker line. That is, there is more pigment in their formula, so it is a deeper black. Bobbi still draws a very black line, but it is a bit less dark. If you’re looking for a more subtle line, try Bobbi’s Caviar, or one of her other shades, it anyway, that’s one difference. Chanel is more expensive, but then again, you get more. This may seem like a good thing, but—and big caveat here— it does dry out before you finish the jar. You can thin it with eye drops, but even if you have done that, it contains a few frustrating flakes. Bobbi’s formula remains smooth throughout th3 whole jar and does no dry out. Bobbi is less expensive. Both draw a smooth line—no skipping—but Bobbi is more manageable. When you first open the Chanel, it is REALLY messy. Bobbi’s is neater and easier to use, so if you have anything less than an expert hand, go with Bobbi. That’s about it! Both Chanel and Bobbi are excellent, top-of-the-line gel liners—best on the market, IMO—and you can’t really go wrong with either. I will probably switch off. I hope Nordstrom will publish this review! And I hope at least somebody finds it helpful.
Verified purchase
LanierGirl
TOP 25 REVIEWER
155found this helpful
Oct 29, 2014

AMAZING

It is deep dark chocolate brown color with golden shimmer. It is extremely pigmented, creamy, and goes on evenly with great color payoff. I love brown eyeliners and this one is probably the nicest one I have ever tried. It goes great with beige, brown, golden eyeshadows that I Love to wear. In the photos below I paired it with Chanel Illusion d'ombre in Convoitise Dipping the brush once would give me enough of the color to draw down the lash line without having to get more product. There was no smudging , flaking or fading throughout the day. In the photos below I did my makeup at 5.30am and stayed perfect until 8pm. This is truly a winner product for me from the BB holiday line, maybe even the best product I have ever tried from Bobbi. Now I am tempted to try more of her gel liners.
MrsJS
20found this helpful
Jan 24, 2021

My Favorite Liner!

I use this every day. This is my second time purchasing. It lasts forever. I use a Mac 210 Thin Brush to happy it with, for a perfect line! Tips: I wet my brush with water before I stroke it in the gel and begin applying. I use a little makeup brush cleaner every time after using the brush. (Or baby shampoo and water) Always put the cap on tight once you're finished applying it. **A stylist told me it's best to store Gel Eyeliners upside down, as the product stays in it's original form without drying out. Love this!!
Verified purchase
44Keeley
7found this helpful
July 9, 2022

Horrible formulation. Not like the original.

Formula separates and feels cakey and slides on lid. I've tried several brushes. It's horrible. Will be returning. Extremely disappointed. Will not be purchasing Bobbi Brown products anymore.
Verified purchase
LoveZellaPlankPants
2found this helpful
Apr 8, 2022

Easy to use

Why have I spent years trying all sorts of eyeliner when I could have been using this one? It is so quick and easy to apply and gives me just the amount of definition I want. I no longer want a definite line but rather only enough product smudged into the lash line to give the look of fuller eyelashes. Using a different brush, I could create a thicker, definite line if desired. This is the only one I will ever use.
Verified purchase
Ketura
1found this helpful
Feb 22, 2021

Great color but made me tear

Bobbi Brown wrote an article which said espresso was a great color eyeliner that looked good on people with blue or green eyes. I have blue-green eyes so I sent for it. She was right - it looked great on me. Unfortunately, after about half an hour, my eyes started to tear and they kept running until I took the eyeliner off. I'm definitely sensitive to something in this. Too bad.
Verified purchase
LRJENTJ
1found this helpful
Nov 26, 2020

Like the lighter color better

I have worn this type of Bobbi Brown eyeliner for many years. My only complaint is that, over time, it does dry out. I have to replace it long before I've used it up. Because of my age (75 - and I've worn eyeliner since I was 16) I recently switched from the color "espresso ink" - years ago from "black" to "Sepia ink" because it's slightly lighter in color and isn't as harsh against my now "older" complexion." I always use an extremely fine true artist brush which I buy in an artist supply/craft store because I'm able to get a very well-defined line on my upper lids. I do not use eyeliner on my lower lid because, I feel, it makes too harsh a look for an older woman.
Verified purchase
JaneA
1found this helpful
Sept 16, 2020

no smudging!

I wear this on the inside of my lower lids and it is perfect! Doesn’t smudge except under extreme circumstances (overnight/sleeping or a lot of sweating). Have been using it for years and will continue to do so
Verified purchase
ANM97
1found this helpful
Sept 12, 2020Incentivized review

Gorgeous and easy to apply

I use Bobbi Brown’s tiny eyeliner brush to apply this gel eyeliner and it works wonders - it is so easy to create different looks: a casual, thin barely-there line just enough definition by day, or a more dramatic, eye-opening line for date night. I’d love to see a midnight blue - used to use her Black-Navy eye pencils until they were discontinued. The gel liner goes on smooth, it won’t flake, and it really lasts!
Andine
TOP 10 REVIEWER
1found this helpful
June 21, 2025

Dried Up and Smudges

Admittedly I've not used this product for a good few years, but recently thought I'd come back as it was always good. Oh dear, what has happened to the formula while I've been away??? Used it a few times and came home with panda eyes!?? From first use, it struck me as Very very dry. But from memory, I used to dip my BB brush in a little water when the old pot eventually dried out and that seemed to dilute it to a useable cream again each time. But this is so dry from day 1. And as I said, each time after only a couple of hours, I end up with black rings under my eyes (when diluted and not diluted). Now, after several uses, my brush is caked in product and when I tried to clean it off with waterÖ. No chance, whatever is in this now, it's like greasepaint and only an oil based remover or soap will shift it, odd really as it transfers to my lower lids so readily. I'm really gutted about this product as it is now and will never buy it again.
Reposted from Bobbi Brown UK
ChiChi
May 27, 2024

Great product if you could use it more than three times

BB dropped the ball when they used a Thrive Cosmetics type cheap plastic removable sharpener that you need three hands to operate. Not once have I been able to sharpen it with this cheap piece of junk, it just breaks off and leaves a mess. Pretty expensive for a product you can only use 3 times til the original point wears down.
Reposted from bobbibrowncosmetics.com
bobbibrowncosmetics.com response
Thank you for reaching out to share your experience with our new Long-Wear Cream Eyeliner Stick. Your feedback matters and we are listening. For best results, we recommend twisting up a bit of the liner, holding it in the middle of the tube. You may find that dispensing more of the product will assist in a smoother sharpening process to keep your liner on-point. We invite you to get connected with a US Bobbi Brown Cosmetics Artist to discuss more custom application tips at: https://bit.ly/BBLCConnectUS. They look forward to helping you achieve your ideal look!
Skate
May 10, 2024

Goes on very smoothly

Very smooth, creamy texture. Super easy to apply and it stays on. Love that you can sharpen it and get that fine point every time.
Reposted from bobbibrowncosmetics.com
Gannaflops
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