Skip navigation

Get $40 off your next purchase, plus an extra 5% off at Nordstrom Rack. Terms apply. Apply Now

Sign In

  • All New & Now
  • Celebrating 125 Years

  • Sneaker Release Calendar

  • Experience Fine Jewelry

  • Women

  • Men

  • Beauty

  • Shoes

  • Accessories

  • Kids

  • Designer

  • The Edit
  • Home

  • Style Guide

  • Women's Fall Essentials
  • Men’s Fall Essentials
  • Designer Style Guide
  • Fashion Week Edit: Fall Must-Haves
  • Beauty Inspiration
  • What's Hot Now

  • '90s Archival
  • Fresh Fall Prep
  • Pretty Prep
  • Rustic Retreat
  • Sleek Leather
  • Victorian Poet
  • New Brands & Collections

  • BRONX BANCO
  • EB Denim
  • Emme
  • ETERNE
  • LMND
  • ROWING BLAZERS
  • Sea NY
  • ST. AGNI
  • Women's Occasion

  • Cocktail
  • Party & Night Out
  • Vacation & Resort
  • Work
  • Wedding Guest
  • Men's Occasion

  • Vacation & Resort
  • Work
Fall Essentials
  • All Women
  • New Arrivals

  • Women's Sale

  • UGG for Women

  • Under $100

  • Fall Essentials

  • On Trend: '90s Archival

  • On Trend: Fresh Fall Prep

  • On Trend: Rustic Retreat

  • On Trend: Sleek Leather

  • On Trend: Victorian Poet

  • Nordstrom Made

  • Clothing

  • Activewear
  • Dresses
  • Coats & Jackets
  • Jeans & Denim
  • Jumpsuits & Rompers
  • Lingerie, Hosiery & Shapewear
  • Matching Sets
  • Pants & Leggings
  • Shorts
  • Skirts
  • Sleepwear & Loungewear
  • Suits & Separates
  • Sweaters
  • Sweatshirts & Hoodies
  • Swimwear & Cover-Ups
  • Tops
  • Dresses

  • Casual
  • Cocktail
  • Formal
  • Guest of Wedding
  • Homecoming
  • Mother of the Bride or Groom
  • Vacation
  • Petite-Size Clothing

  • Plus-Size Clothing

  • Maternity

  • Shoes

  • Athletic & Sneakers
  • Boots
  • Comfort
  • Flats
  • Heels
  • Loafers & Oxfords
  • Sandals
  • Slippers
  • Beauty

  • Fragrance
  • Makeup
  • Skin Care
  • Hair Care
  • Handbags

  • Accessories

  • Jewelry

  • Designer

  • Shop by Occasion

  • Back to Campus
  • Cocktail
  • Vacation & Resort
  • Work
  • Wedding Guest
  • Contemporary

Rustic Retreat
  • All Men
  • New Arrivals

  • Men's Sale

  • Under $50

  • Under $100

  • Fall Wardrobe Essentials

  • UGG for Men

  • Nordstrom Made

  • Work

  • Clothing

  • Activewear
  • Blazers & Sport Coats
  • Coats & Jackets
  • Dress Shirts
  • Jeans
  • Lounge, Pajamas & Robes
  • Pants
  • Polo Shirts
  • Shirts
  • Shorts
  • Suits & Separates
  • Sweaters
  • Sweatshirts & Hoodies
  • Swimwear
  • T-Shirts
  • Underwear, Undershirts & Socks
  • Shoes

  • Athletic & Sneakers
  • Boots
  • Comfort
  • Dress Shoes
  • Loafers & Slip-Ons
  • Oxfords
  • Sandals & Flip-Flops
  • Slippers
  • Accessories

  • Bags
  • Belts
  • Hats
  • Jewelry
  • Sunglasses & Eyewear
  • Ties & Pocket Squares
  • Wallets & Card Cases
  • Watches
  • Grooming & Cologne

  • Big & Tall

  • DXL Big + Tall
  • Designer

  • Contemporary

  • Shop by Occasion

  • Back to Campus
  • Wedding Guest
  • Shop by Activity

  • Golf
  • Run & Train
  • Tennis & Pickleball
  • Sports Fan Shop

Men's Sale
  • All Beauty
  • New Arrivals

  • Beauty Sale

  • Beauty Inspiration

  • Bestsellers

  • Nordstrom Exclusives

  • Nordstrom Beauty Services & Events

  • Gifts with Purchase

  • Beauty Brands

  • Bobbi Brown
  • CHANEL
  • Charlotte Tilbury
  • Clinique
  • DIOR
  • Estée Lauder
  • Jo Malone London
  • La Mer
  • Lancôme
  • Le Labo
  • MAC Cosmetics
  • Maison Francis Kurkdjian
  • Parfums de Marly
  • Sisley Paris
  • TOM FORD
  • Victoria Beckham
  • Westman Atelier
  • Yves Saint Laurent
  • Fragrance

  • Cologne
  • Designer Fragrance
  • Perfume
  • Rollerball & Travel Size
  • Body Mist & Hair Mist
  • Candles & Diffusers
  • Makeup

  • Eyes
  • Face
  • Lips
  • Nails
  • Brushes & Tools
  • Palettes
  • Skin Care

  • Cleansers
  • Exfoliators & Peels
  • Eye Creams & Treatments
  • Facial Masks
  • Face Moisturizers
  • Lip Balms & Treatments
  • Self Tanners
  • Serums & Treatments
  • Sunscreen
  • Toners
  • Tools & Devices
  • Gifts & Sets

  • Hair Care

  • Bath & Body

  • Tools, Brushes & Makeup Bags

  • Men's Grooming

  • Travel & Mini Sizes

  • Natural Beauty

  • Wellness

  • Dermatologist Recommended

  • Korean Beauty

  • Designer Beauty

  • FSA/HSA Eligible Beauty

New Arrivals
  • All Shoes
  • New Arrivals

  • Sale Shoes

  • UGG Shoes

  • Under $100

  • Sneaker Release Calendar

  • Now Featuring: ASICS®

  • On Trend: Feminine Flats

  • On Trend: Dress Boots

  • On Trend: Double-Lace Shoes

  • Women

  • Athletic & Sneakers
  • Booties
  • Boots
  • Clogs
  • Comfort
  • Dress Shoes
  • Flats
  • Heels
  • Loafers & Oxfords
  • Mules & Slides
  • Platforms
  • Pumps
  • Sandals
  • Slippers
  • Extended Sizes
  • Men

  • Athletic & Sneakers
  • Boots
  • Comfort
  • Dress Shoes
  • Loafers & Slip-Ons
  • Oxfords
  • Sandals & Flip-Flops
  • Slippers
  • Extended Sizes
  • Kids

  • Baby & Walker Shoes
  • Toddler (Sizes 7.5-12)
  • Little Kid (Sizes 12.5-3)
  • Big Kid (Sizes 3.5-7)
  • Girls' Shoes
  • Boys' Shoes
  • Athletic & Sneakers
  • Boots
  • Sandals
  • Slippers
  • Designer

  • Women
  • Men
  • Kids
  • Women's Contemporary Shoes

  • Men's Contemporary Shoes

  • Adaptive

  • Shoe Care & Accessories

Shoes Sale
  • All Accessories
  • New Arrivals

  • Accessories Sale

  • Under $100

  • Nordstrom Made Accessories

  • Accessories Gifts

  • Back to Campus Backpacks & Accessories

  • Women's Accessories

  • Belts
  • Hair Accessories
  • Hats
  • Scarves & Wraps
  • Women's Handbags

  • Backpacks
  • Belt Bags & Sling Bags
  • Clutches & Pouches
  • Crossbody Bags
  • Satchels
  • Shoulder Bags
  • Slouchy Bags
  • Tote Bags
  • Wallets & Card Cases
  • Women's Sunglasses & Eyewear

  • Designer Sunglasses & Eyewear
  • Women's Jewelry

  • Bracelets
  • Earrings
  • Necklaces
  • Rings
  • Watches
  • Women's Fine Jewelry

  • Bracelets
  • Earrings
  • Necklaces
  • Rings
  • Luxury Watches
  • Wedding & Engagement Rings
  • MUSE @ Nordstrom
  • Experience Fine Jewelry
  • Men's Sunglasses & Eyewear

  • Designer Sunglasses & Eyewear
  • Men's Accessories

  • Belts
  • Hats
  • Scarves
  • Ties & Pocket Squares
  • Men's Bags

  • Backpacks
  • Crossbody & Sling Bags
  • Wallets & Card Cases
  • Men's Jewelry & Watches

  • Fine Jewelry
  • Watches
  • Luxury Watches
  • Luggage & Travel Bags

  • Carry-On Luggage
  • Women's Designer Accessories

  • Men's Designer Accessories

Accessories Sale
  • All Kids
  • New Arrivals

  • Kids' Sale

  • Under $25

  • Baby Shower Gifts

  • Nordstrom Made

  • UGG for Kids

  • Back to School

  • Girls
  • Boys
  • Shoes
  • Backpacks & Accessories
  • Kids' Shoes

  • Baby & Walker Shoes
  • Toddler (Sizes 7.5-12)
  • Little Kid (Sizes 12.5-3)
  • Big Kid (Sizes 3.5-7)
  • Girls' Clothing

  • Toddler & Little Girl (Sizes 2T-6X)
  • Girls (Sizes 7-20)
  • Tween
  • Girls' Accessories

  • Boys' Clothing

  • Toddler & Little Boy (Sizes 2T-7)
  • Boys (Sizes 8-20)
  • Boys' Accessories

  • Baby Clothing

  • Baby Girl Clothing (0-24M)
  • Baby Boy Clothing (0-24M)
  • Unisex Baby Clothing (0-24M)
  • Baby Gear & Essentials

  • Baby Carriers
  • Bath & Safety
  • Blankets & Swaddles
  • Car Seats
  • Diaper Bags
  • Feeding
  • High Chairs
  • Strollers
  • Baby Accessories

  • Toys

  • FAO Schwarz
  • Arts & Crafts
  • Building Sets & Blocks
  • Stuffed Animals
  • Jellycat
  • Gifts for Kids

  • For Girls
  • For Boys
  • Shop by Occasion & Holidays

  • Halloween
  • Special Occasions
  • Vacation & Warm Weather
Kids' Sale
  • All Designer
  • Designer New Arrivals

  • Designer Style Guide

  • The Edit

  • Fashion Week Edit: Fall Must-Haves

  • New Designers to Nordstrom

  • Celebrations

  • Travel & Resort

  • Work

  • Designer Sale

  • Designer Brands

  • Alaïa
  • Balenciaga
  • Bottega Veneta
  • Burberry
  • Chloé
  • Christian Louboutin
  • FERRAGAMO
  • Givenchy
  • Golden Goose
  • Gucci
  • McQueen
  • Miu Miu
  • Moncler
  • Prada
  • Saint Laurent
  • The Row
  • TOM FORD
  • Valentino
  • Women

  • Designer Clothing
  • Designer Shoes
  • Designer Handbags
  • Designer Dresses
  • Designer Jewelry
  • Designer Accessories
  • Men

  • Designer Clothing
  • Designer Shoes
  • Designer Accessories
  • Designer Beauty & Fragrance

  • SPACE: Emerging & Advanced Designer

  • Clothing
  • Dresses
  • Accessories
  • Shoes
  • Handbags
  • Men's Emerging & Advanced Designer

  • Clothing
  • Shoes
  • Accessories
Find a Showcase & See Details
  • All Home
  • New Arrivals

  • Home Sale

  • Under $100

  • Nordstrom Made

  • Dorm Room & College Apartment

  • Outdoor Living

  • Fall Home

  • Halloween Decor

  • Bath

  • Bath Accessories
  • Towels
  • Bedding

  • Bedding Essentials & Pillows
  • Bedding Sets
  • Comforters, Coverlets & Quilts
  • Duvet Covers & Shams
  • Sheets
  • Blankets & Throws

  • Water Bottles & Tumblers

  • Home Decor

  • Art Prints & Wall Decor
  • Books, Games & Puzzles
  • Decorative Accents
  • Decorative Pillows
  • Lighting & Lamps
  • Picture Frames
  • Rugs
  • Storage & Organization
  • Vases & Planters
  • Candles & Diffusers

  • Electronics & Speakers

  • Kitchen

  • Coffee & Tea Accessories
  • Cookware & Bakeware
  • Cutlery & Knives
  • Kitchen Linens
  • Small Appliances
  • Utensils & Gadgets
  • Tabletop & Dining

  • Bar Tools & Accessories
  • Dinnerware
  • Drinkware & Mugs
  • Glassware
  • Serveware
  • Home Gifts

  • Cozy Gifts for Home
  • For the Party Host
  • Housewarming Gifts
  • Luxe Home Gifts
  • Wedding & Engagement Gifts
  • Pantry, Food & Candy

  • Travel Essentials

  • Luggage & Travel Bags

  • Pet Accessories

Home Sale
  • All Gifts
  • Build Your Wish List

  • Gifting Services

  • Gift Cards

  • Our Favorite Gifts

  • Gifts by Recipient

  • For Her
  • For Him
  • For Teens
  • For Kids & Babies
  • For Pets
  • For The One Who Has Everything
  • Gifts by Price

  • Gifts Under $25
  • Gifts Under $50
  • Gifts Under $100
  • Luxe Gifts
  • Gifts on Sale
  • Gifts by Category

  • Accessories Gifts
  • Beauty & Grooming Gifts
  • Cozy Gifts
  • Handbag Gifts
  • Home Gifts
  • Jewelry & Watch Gifts
  • Party Host Gifts
  • Sports Fan Gifts
  • Tech Gifts
  • Toy Shop
  • Wellness Gifts
  • Gifts by Occasion

  • Baby Shower Gifts
  • Birthday Gifts
  • Graduation Gifts
  • Wedding Gifts
Gifts on Sale
  • All Sale
  • New Markdowns

  • Bestsellers

  • Cold-Weather

  • Under $100

  • Under $50

  • Women

  • Clothing
  • Shoes
  • Handbags & Wallets
  • Jewelry
  • Accessories
  • Beauty
  • Contemporary
  • Plus
  • Petite
  • Maternity
  • Men

  • Clothing
  • Shoes
  • Accessories
  • Grooming & Cologne
  • Contemporary
  • Big & Tall
  • Beauty

  • Fragrance
  • Makeup
  • Skin Care
  • Gifts & Sets
  • Kids

  • Girls
  • Boys
  • Baby
  • Baby Gear & Essentials
  • Shoes
  • Toys
  • Designer

  • Women
  • Men
  • Kids
  • Home

  • Bedding
  • Decor
  • Tabletop & Kitchen
  • Gifts on Sale

  • Women
  • Men
  • Kids & Babies
  • Teens
Sale
  • All Services
  • Celebrating 125 Years

  • About Us

  • Company History
  • Nordy Pod
  • Nordstrom Local
  • Nordstrom Restaurants
  • Our Impact
  • Find a Store
  • Shop Gift Cards

  • Check Gift Card Balance
  • Styling

  • Book an Appointment
  • Request a Look
  • Alterations
  • Bra Fitting
  • Beauty Services & Events

  • Shop with Purpose

  • AAPI Owned or Founded
  • Black Owned or Founded
  • Latinx & Hispanic Owned or Founded
  • Women-Owned & Founded
  • Nordstrom for Good
  • The Nordy Club

  • Build Your Wish List

  • Customer Service

  • Pickup & Delivery Options
  • Order Status
  • Return Policy & Exchanges
Learn More
Main content
  1. Home
  2. Beauty
  3. Hair Care
  4. Hairstyling Products
(2763)2763

be curly™ Curl Enhancer

Aveda

Sold Out

SOLD OUT

This item is no longer available. Browse our recommendations for something similar.

Details & care

What it is: An enhancer for intensifying curls, taming frizz and increasing shine.

Who it's for: Ideal for those with wavy (2A, 2B, 2C) or tight (3A, 3B, 3C) hair.

What it does: It's formulated with a wheat-protein blend that expands when hair is wet and retracts when hair is dry to help lock in your curls or waves. It features a 96% naturally derived formula from plants, nonpetroleum minerals and water. The enhancer is scented with Aveda's own pure-fume™ aroma with certified organic lemon, geranium, bergamot, orange and other pure flower and plant essences.

How to use: Smooth generously onto damp hair. Dry naturally or blow-dry with a diffuser for added volume and curl definition.

Pro tips: Generously apply from ends to scalp, keeping most of the product at the tips. Twist large sections of hair into tight coils and secure ends to your head using large butterfly clips. Cover with a fine hair net to avoid flyaways and frizz. Blow dry with high heat using a diffuser.

  • Paraben-free; mineral oil–free; petrolatum-free; formaldehyde-free; synthetic fragrance–free
  • Cruelty-free
  • Item #632134
  • Core Product ID 33333649DK

Ingredients

Water\Aqua\Eau, Cetearyl Alcohol, Cetyl Alcohol, Phenyl Trimethicone, Linum Usitatissimum (Linseed) Seed Extract, Althaea Officinalis (Marshmallow) Root Extract, Aloe Barbadensis Leaf Juice, Behentrimonium Chloride, Hydrolyzed Wheat Protein, Panthenol, Quaternium-95, Polyquaternium-11, Glycerin, Tocopherol, Propanediol, Fragrance (Parfum), Geraniol, Linalool, Amyl Cinnamal, Citronellol, Limonene, Maltodextrin, Phenoxyethano.<iln38302></iln38302>
Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list of ingredients, refer to the product packaging

Shipping & returns

Free shipping. Free returns. All the time. Purchases made online can also be returned or exchanged at any Nordstrom store, free of charge. Read more about our shipping & returns policies.

Gift options

Choose your gift options at Checkout. Some items may not be eligible for all gift options
Need help finding the perfect gift? We've got you covered.
Shop Gifts

Aveda

Aveda products for women and men are professionally developed and clinically tested, and go to exceptional lengths to be respectful of the earth. A pioneer of holistic beauty, Aveda focuses on the latest botanical ingredients, innovations and salon-style performance developed for a wide variety of hair and skin types. This brand meets Nordstrom Responsible Brands criteria: Aveda has B Corp certification, representing business practices with emphasis on social and environmental performance, accountability and transparency.

Reviews

(2763)27634.7 out of 5
Write a Review

Most helpful positive review

Oct 15, 2014

Fantastic Curls for Fine, Wavy Hair

My hair is extra fine and naturally wavy. Most products weigh it down or dry stiff, making it looks wet even when dry. Aveda's Be Curly is the only product I've found that enhances the curls and keeps my hair soft and separated. If it starts to frizz (like when I have all the windows down in the car and I'm on the highway :) I can just spray with water and scrunch a bit, and the curls come right back. LOVE LOVE LOVE this product!
NDLA
11found this helpful

Most helpful critical review

Feb 15, 2021

I threw is away

I used to use this product years ago, it was actually my first product I used when transitioning from straightened hair to naturally curly. It was my hg for years and years. Since then I got into other brands but decided to go back to basics and wow I was disappointed. I am not exaggerating when I say I threw this away after 2 uses. Right away I noticed the formula has changed and it’s very liquidy, whereas before it was a thick cream. I got no hold, little definition, and LOTS of frizz. I won’t be coming back to Aveda for my 2c/3a curls.
Callie_cee
6found this helpful

Customer photos

Add your photo & review

Share your photo to help other shoppers.

5 stars80%
4 stars13%
3 stars3%
2 stars2%
1 star3%
Oct 15, 2014

Fantastic Curls for Fine, Wavy Hair

My hair is extra fine and naturally wavy. Most products weigh it down or dry stiff, making it looks wet even when dry. Aveda's Be Curly is the only product I've found that enhances the curls and keeps my hair soft and separated. If it starts to frizz (like when I have all the windows down in the car and I'm on the highway :) I can just spray with water and scrunch a bit, and the curls come right back. LOVE LOVE LOVE this product!
NDLA
11found this helpful
Jan 3, 2015

Finally LOVE my hair!

The Aveda Rep at Nordstrom asked me what I would like different about my hair. I told her I had lots of frizz but little curl in my hair any longer. She suggested 'Be Curly". Oh my! That gal is my new best friend! I love how my hair looks when using this product. I used a little too much the first time, but once I figured out that about a dime size amount works great for me, I will never go without this again. My hair looks great which makes me feel great. Thank you Aveda Rep for asking about my hair needs! I am coming back for more Aveda products and advice.
danskotomyrescue
10found this helpful
May 14, 2020Incentivized review

Curly hair

Having curly hair can be a Challenge finding a product that works. I’m happy to say this is one. I’m not a huge fan of the scent. But hey can’t win them all.
Verified purchase
Nadia1988
8found this helpful
Feb 15, 2021

I threw is away

I used to use this product years ago, it was actually my first product I used when transitioning from straightened hair to naturally curly. It was my hg for years and years. Since then I got into other brands but decided to go back to basics and wow I was disappointed. I am not exaggerating when I say I threw this away after 2 uses. Right away I noticed the formula has changed and it’s very liquidy, whereas before it was a thick cream. I got no hold, little definition, and LOTS of frizz. I won’t be coming back to Aveda for my 2c/3a curls.
Callie_cee
6found this helpful
Oct 10, 2018Incentivized review

Turns Waves into Curls

Love this stuff. I have naturally wavy hair. This just brings out soft curls. I use a tiny bit on the ends of my hair after I get out of the shower. It never looks like it has product in it. It's just enhances the curls.
Verified purchase
EmilyCaryl
5found this helpful
June 30, 2015

Favorite hair product

Use this daily since I have naturally curly hair. I've tried others but this is the only one that smells clean, not oily, does not aggravate my allergies and enhances the curl softly and naturally. I apply this first followed by the Confixor (styling gel by Aveda) on damp hair. Then I diffuse my hair. I've been using this product for at least 5 years. Most people with curly hair will love it!
MMTJ
5found this helpful
See more reviews
End-of-season clearance.End-of-season clearance.

Up to 50% Off Top Finds

Get the best styles from your favorite brands before they're gone.
Sale
Latin American & Hispanic Heritage MonthLatin American & Hispanic Heritage Month

Latin American & Hispanic Heritage Month

Join us in highlighting the Latin American and Hispanic communities and their contributions to fashion and beauty.
Latin American & Hispanic Owned or Founded Brands
Three street-style looks: a woman in an oversized striped blue shirt and grey trousers; a woman in a light blue oversized jacket; a woman in a black embellished midi dress.Three street-style looks: a woman in an oversized striped blue shirt and grey trousers; a woman in a light blue oversized jacket; a woman in a black embellished midi dress.

From the Runway to You

To kick off Fashion Week across New York, London, Milan and Paris, explore the designer trends and styles to love and wear for the season ahead.
Fashion MonthDesigner New Arrivals
Shoes That Fit; a child trying on new shoes.Shoes That Fit; a child trying on new shoes.

New Shoes for Kids in Need

New shoes change everything for a kid. And after 125 years in the shoe business, we know the right pair matters. Help us give new athletic shoes to kids in need.
Donate NowLearn More
Nordstrom credit card on a platter.Nordstrom credit card on a platter.

Get $40 Off Your Next Purchase!

When you get approved for a new Nordstrom credit card. Plus, get an extra 5% off at Nordstrom Rack. Terms apply.
Apply Now
Assorted beauty products and a Nordstrom shopping bag.Assorted beauty products and a Nordstrom shopping bag.

So Many Free Gifts

Check out our lineup of free gifts with purchase from your favorite beauty brands!
Gifts with Purchase

You're in!

Stay tuned for the latest updates on new arrivals, special offers and more - all delivered straight to your inbox.

Privacy Policy

Get Email Updates:

Customer Service

  • Contact Us
  • Order Status
  • Shipping
  • Return Policy & Exchanges
  • Price Adjustments
  • Gift Cards
  • FAQ
  • Product Recalls

About Us

  • All Brands
  • Careers
  • Our Impact
  • People & Culture
  • Get Email Updates
  • Nordy Podcast

Stores & Services

  • Find a Store
  • Free Style Help
  • Alterations & Tailoring
  • SkinSpirit Clinic | Spa Nordstrom
  • Nordstrom Restaurants
  • Nordstrom Local

Nordstrom Card & Rewards

  • The Nordy Club Rewards
  • Apply for a Nordstrom Card
  • Pay My Bill
  • Manage My Nordstrom Card

Nordstrom, Inc.

  • Nordstrom Rack
  • Investor Relations
  • Press Releases
  • Nordstrom Media Network
  • Nordstrom Affiliate
Download Our App
  • Privacy
  • Your Privacy Options
  • Terms & Conditions
  • California Supply Chains Act
  • ©2026 Nordstrom, Inc.