Skip navigation

Get $40 off your next purchase, plus an extra 5% off at Nordstrom Rack. Terms apply. Apply Now

Main content
  1. Home
  2. Beauty
  3. Hair Care
  4. Hairstyling Products
(1294)1294

Styling Cream

Pattern Beauty

Current Price $29.00
15 Ounce
1 person viewing now
Free returns anytime
Sold by Nordstrom
Select fulfillment method
Get $40 off your next purchase! When you're approved for a new Nordstrom credit card. Plus, an extra 5% off at Nordstrom Rack. Terms apply. Apply Now

Highlights

  • Coconut oil
  • Good for: Dryness
  • Good for: Dullness

Details & care

What it is: An oil-rich styling cream that provides superior moisture penetration and touchable hold while preventing breakage.

Who it's for: Ideal for curly, coily and tight hair textures.

What it does: The styling cream provides superior moisture penetration and touchable hold when setting hairstyles like twist outs, braid outs, Bantu knots and wash-and-gos. Shea butter, cacay oil and sweet almond oil nourish hair while preventing breakage and damage. The brand's founder Tracee Ellis Ross picked a fragrance that's clean and not overpowering with notes of neroli, rose and patchouli.

How to use: Apply the cream on wet or dry hair as you style or braid. For protective styles, use the cream to seal the hair with moisture before styling. For locs, apply cream as you retwist each strand for shine, definition and hold. Use as desired.

  • Pump only included with 25 oz. bottle
  • Made in the USA
  • Black Owned/Founded
  • Item #10310655
  • Core Product ID 333333D5LA

Ingredients

Water/Aqua/Eau, Butyrospermum Parkii (Shea) Butter, Cetearyl Alcohol, Glycerin, Ceteareth-20, PEG-40 Hydrogenated Castor Oil, Cocos Nucifera (Coconut) Oil, PEG-120 Methyl Glucose Dioleate, Theobroma Cacao (Cocoa) Seed Butter, Potassium Carbonate, Rosmarinus Officinalis (Rosemary) Leaf Extract, Helianthus Annuus (Sunflower) Seed Oil, Caryodendron Orinocense Seed Oil, Cocos Nucifera (Coconut) Fruit Extract, Prunus Amygdalus Dulcis (Sweet Almond) Oil, PEG-60 Hydrogenated Castor Oil, Aloe Barbadensis Leaf Extract, Hydrolyzed Wheat Protein, Ethylhexylglycerin, Caprylyl Glycol, Polysorbate 60, Citric Acid, Phenoxyethanol, Hydroxyethylcellulose, Disodium EDTA, Disodium Phosphate, Sodium Phosphate, Sodium Benzoate, Benzyl Alcohol, Phenethyl Alcohol, Potassium Sorbate, Sodium Sulfite, Fragrance/Parfum, Benzyl Benzoate, Hexyl Cinnamal, Amyl Cinnamal, Hydroxycitronellal, Linalool, Citronellol, Limonene, Coumarin
Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list of ingredients, refer to the product packaging

Shipping & returns

Free shipping. Free returns. All the time. Purchases made online can also be returned or exchanged at any Nordstrom store, free of charge. Read more about our shipping & returns policies.

Gift options

Choose your gift options at Checkout. Some items may not be eligible for all gift options

Free Pickup

  • Printed gift message (free)
  • Nordstrom gift box (free)
  • Fabric gift bag ($5)

Delivery

  • Email gift message (free)
  • Printed gift message (free)
  • Fabric gift bag ($5)
Need help finding the perfect gift? We've got you covered.
Shop Gifts

Pattern Beauty

Pattern Beauty by Tracee Ellis Ross offers a breadth of natural beauty and hair care products to fulfill, embrace and celebrate the needs of the curly, coily, tight and textured hair community. The brand is Black-owned and Blacked-founded, and promises to nourish your hair with effective products and cherish your health with safe ingredients, keeping your hair healthy and hydrated.

Reviews

(1294)12944.6 out of 5
Write a Review

Most helpful positive review

Sept 10, 2026

Definition Unmatched

[This review was collected as part of a promotion.] I absolutely cannot say enough good things about how the styling cream defines my curls. I have received more compliments than I can count about how amazing my curls look since I've started using the styling cream in my wash day.
Kimberlie H.

Most helpful critical review

Apr 18, 2026

NO NOT BUY THIS!!!!

This was the worst gel I have ever used on my hair. I have really curly hair, so I was very hopeful that this gel would do the trick to hold it in place when I diffuse it, but it didn't and it made it really frizzy. On top of that, when I would go to wash my hair and de tangle it in the shower, my hair was extremely tangled. I ended up loosing a lot of my hair in the shower because of the huge knot clumps. This had never happened to me before, ao I did a few tests to see if it was the gel and it was. NO NOT BUY THIS PRODUCT!
Sylvia M.

Customer photos

Add your photo & review

Share your photo to help other shoppers.

5 stars82%
4 stars8%
3 stars4%
2 stars3%
1 star3%
Sept 10, 2026

Definition Unmatched

[This review was collected as part of a promotion.] I absolutely cannot say enough good things about how the styling cream defines my curls. I have received more compliments than I can count about how amazing my curls look since I've started using the styling cream in my wash day.
Kimberlie H.
Sept 1, 2026

Wow!

[This review was collected as part of a promotion.] From the first use, wow! My hair feels thicker and healthier right away. You can feel it. Im excited for the journey to much better hair care.
Melissa W.
Sept 1, 2026

Perfect for my daughter's coily hair

[This review was collected as part of a promotion.] I have a biracial little girl, half Hispanic half black. This product, all the products, I've worked miracles on her hair. It is softer, easier to manage, and I can rake my hands through it. I am a very grateful.
Tamara J.
Aug 30, 2026

Nice!

[This review was collected as part of a promotion.] I love this. My curls are softly defined. I’ll be trying the custard next to decide which one is best for me.
Edi S.
Aug 29, 2026

Styling Cream

[This review was collected as part of a promotion.] For a woman who is Korean and Black with very coily hair it is perfect. I have the whole line and after two years of trying to figure out which brand to use it is only Pattern for me
Monique P.
Aug 27, 2026

So moisturizing!

[This review was collected as part of a promotion.] The styling cream is one of my favorite stylers I reach for it all the time. It has a soft hold and is super moisturizing. I hate a crunchy hold for my curls. If you’re looking for a soft and moisturizing hold this is it!
Shania B.