Mascara Vinyl Couture

High-color impact and sleek, shiny volume. Yves Saint Laurent Mascara Vinyl Couture is the first mascara to be presented in clear packaging so that you can see the color right inside the tube. Its patented formula saturates your lashes from root to tip with intense, super shiny color while giving them intense length, volume and curl for a strong statement with each and every wink.

How to use: Mascara Vinyl Couture can be worn alone or you can mix and match two shades to achieve a unique look. Keep these pointers in mind to make sure your colored mascara looks stylish, not tacky.

- Wear colored mascara on both your top and bottom lashes to make your eye color pop. It comes in a variety of shades to complement every eye color. Aubergine or purple flatters brown or green eyes; blue intensifies baby blues; and green looks great with hazel.

- If you're trying colored mascara for the first time, you may prefer a more blackened color such as green, aubergine or hazel. The color is more subtle but still makes your eyes pop.

- Colored mascara is bold enough to wear alone, so keep the rest of your makeup simple. On your eyes, keep your shades neutral and your eyeliner on the thinner side.

- Wear the trend in a subtle way by layering colored mascara over black on just the tips of your lashes. Wearing color on the bottom lashes only gives a similarly toned-down effect.