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Details & care
What it is: A creamy lash primer that conditions and primes lashes for perfect mascara application.
What it does: This whipped mascara primer adds thickness and length to your eyelashes.
How to use: Apply to your eyelashes before your mascara.
- 0.28 oz.
- Paraben-free; fragrance-free
- Cruelty-free
- Made in the USA
- Item #887787
Ingredients
Aqua (Water/Eau), C18-36 Acid Triglyceride, Synthetic Wax, Myristic Acid, Stearic Acid, Bis-Diglyceryl Polyacyladipate-2, Butylene Glycol, Copernicia Cerifera (Carnauba) Wax (Cera Carnauba/Cire de Carnuba), Glyceryl Stearate, Cera Alba
(Beeswax/Cire D'abeille), Tromethamine, Phenoxyethanol, Hydroxyethylcellulose, Xanthan Gum, Caprylyl Glycol, Hydrogenated Lecithin, Euphorbia Cerifera (Candelilla) Wax (Candelilla Cera/Cire de Candelilla), Simethicone, Hexylene Glycol, Sodium Dehydroacetate, Disodium EDTA, Tocopheryl Acetate, Tocopherol, Ascorbyl Palmitate, Panthenol.
Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list of ingredients, refer to the product packaging
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Urban Decay
Urban Decay started doing color long before it was cool (back when the rest of the industry was a sea of pink, red and beige). And they're still serious color junkies at heart. With edgy eyeshadows, best-selling Naked Palettes, award-winning eyeliners, budge-proof mascaras and their legendary Makeup Setting Spray, Urban Decay has been shaking up the beauty industry for over 15 years.
Most helpful positive review
Mar 19, 2023
Incentivized review
The best lash primer
I have tried many different lash primers and keep coming back to Subversion by Urban Decay. It does a much better job than the more expensive primers.
Patsgurl
3found this helpful
Most helpful critical review
Apr 9, 2019
Incentivized review
Disappointing
I didn’t notice any difference after applying this primer. The perversion mascara is better with out it.
kaw316
Verified purchase
1found this helpful
5 stars
82%
4 stars
11%
3 stars
3%
2 stars
2%
1 star
3%
Sort by Most Helpful
Patsgurl
Mar 19, 2023
Incentivized review
The best lash primer
I have tried many different lash primers and keep coming back to Subversion by Urban Decay. It does a much better job than the more expensive primers.
3found this helpful
CactusJane
Verified purchase
Feb 8, 2019
Incentivized review
Best lash primer I've ever used!
Best lash primer I've ever used! It coats with a white, thin consistency that isn't too difficult to run mascara over. I use this pretty much every day. I really feel that it helps make my lashes longer and stronger. It's one of the only ones on the market made without parabens. Highly recommend to remove with coconut oil.
3found this helpful
RAW1211
Size purchased: One Size
Color: SUBVERSION
Mar 17, 2023
no other mascara primer worth trying or using
Urban Decay Subversion is the best. It doesn’t dry crunchy so applying your black mascara on top isn’t an issue. I love Subversion with Thrive Causemetics Mascara on top 👍🏻
2found this helpful
kaw316
Verified purchase
Apr 9, 2019
Incentivized review
Disappointing
I didn’t notice any difference after applying this primer. The perversion mascara is better with out it.
1found this helpful
LindaZ
Reposted from urbandecay.com
Verified purchase
Jan 3, 2025
Must have
Subversion Lash Primer makes my lashes look fuller and longer without being heavy or clumpy. Absolutely love this primer!
SueF
Reposted from urbandecay.com
Verified purchase
Sept 29, 2024
Subversion
I love this product in addition to my favorite mascara, Perversion. My lashes are long thanks to a lash serum I use, but these two products make them even better.