What it is: An irresistible mascara that intensifies and enhances the eyes.

What it does: It delivers incredible instant volume in deep black. From the first sweep of the brush, the gentle, creamy and supple formula creates significantly thicker lashes. Infused with conditioner to protect, its ultra-glossy oils prevent running or smudging. The fine elastomer brush easily and precisely coats lashes one by one—even the shortest lashes and those at the very corner of the eye—to offer a sensational curve that's simply lashtastic.

How to use: Become a volume expert with the zigzag application. To make lashes appear fuller and thicker, put the brush at the base of the eyelashes and sweep up with a slight zigzag wiggle as you go, then guide the brush gently toward the ends.