What it is: A customizable, multipurpose primer-highlighter complexion booster that is uniquely blendable and buildable.

What it does: It can be used as a primer, foundation or enhancer, as a highlighter or on its own for a dewy glow. Charlotte Tilbury was inspired by the perfecting lens of social media filters and behind-the-scenes blurring and soft-focus tricks when creating this product. Smoothing airbrush polymers roll over your complexion to deliver a poreless-looking, creamy finish, and a glossy oil in the formula reflects and adds light to your face where you need it.

How to use: As a primer, apply after moisturizing and beneath your foundation for a subtle glow. If blending with a foundation, mix on the back of your hand with your personal shade of foundation to create a customized, dewy finish. As a highlighter, dot along the areas you would like to dial up, such as the top of the nose, cheekbones, cupid's bow, chin and the center of your forehead. For allover application, simply apply all over your skin with the doe-foot applicator.