What it is: A limited-edition, artist-curated collection of eyeshadow palettes, featuring five universally flattering shades in stunning finishes.

Why it's different: Bobbi Brown eyeshadows are silky and powdery, gliding on smoothly and blending easily to deliver a soft finish. The densely pigmented formulas keep their color and can be layered for greater shade intensity.

How to use: Sweep a shade close to your skin tone across your lids, layer a deeper shade on top and then smudge darker shades along your creases and lashlines to achieve definition and depth. Finish with shimmery shades to accent and highlight.