NARS

Innovative, daring and trendsetting: that's NARS makeup. The beauty brand got its start in 1994 with a modest offering of 12 lipsticks. It grew quickly, and eventually introduced the cheekily named NARS Orgasm Blush, a product that went on to win industry accolades—not to mention millions of devoted fans. Today, NARS foundations, concealers and tinted moisturizers are star players in the company's lineup of makeup and skin care. The brand also offers tempting products for lips, cheeks and eyes—and NARS palettes and makeup sets are perennial bestsellers.